Frictionless data capture & customer engagement for brick and mortar stores

Most in-store shoppers still leave as strangers.
Without knowing who they are, retailers can’t map journeys, personalise engagement, or build loyalty that lasts.

At NRF Europe 2025 in Paris, refive shows how to change that. Our platform turns the store itself into a digital touchpoint – from the entrance, to the shelf, to the receipt. Retailers can finally capture customer data, understand behaviour, and re-engage shoppers with personalised interactions across every channel.

The result? Stronger connections, higher retention, and measurable ROI.

Meet us at the Startup Village, Pavilion 4, ST35 to explore how refive helps retailers turn anonymous visits into long-term customer relationships.

Meet refive at NRF

The easiest way to collect and activate in-store customer data

paperless receipts access via QR code by refive

Data capture for every customer

refive enables frictionless data capture for both customers and store staff – eliminating the requirement to download an app, use a specific payment method or share personal data. Customers can scan a QR code to access their digital receipts or learn about store promotions. You can additionally incentivise customers to share contact data or provide feedback on their experience.

Customer insights and AI analytics

Make use of AI-powered actionable insights with refive’s Customer Insights dashboard. Build rich customer profiles, discover opportunities to maximise customer value and understand churn risk and its drivers. New behavioural insights enable you to personalise offers, to better target and retain customers.

in-store customer insights with refive

Engage digitally with your in-store customers

Use refive’s smart digital receipt to interact in new and powerful ways with your customers at the point of sale and post-purchase.

Increase customer retention

Identify new and repeat customers and give them a reason to come back after every purchase. Turn occasional shoppers into regulars and regulars into your biggest fans.

Understand and optimise the offline impact of your online campaigns

Growing digital ad spends, tricky offline attribution and dwindling return on ad spend? Your online ads are driving store revenues too, it’s time for you to claim them!

How leading retailers use refive

Lea Ank

Head of Retail at Gusti Leather

“Engaging with our customers is now easier than ever with up to 40% of in-store customers choosing the digital receipt. Capturing thousands of marketing opt-ins and the purchase data of these customers has enabled us to run targeted campaigns to boost retention.”

Get to know & delight your customers

Generate e-commerce level insights into in-store customer behaviour, increase engagement and customer retention via smart digital receipts

First steps

FAQ

Customer engagement

Partnerships

Retailers