Austria’s Digital Receipt Law: Digital receipts are intended to replace paper receipts
Austria makes digital receipts a legal substitute for paper from October 2026. What the rule and planned receipt lottery mean for retailers.
Your CRM Stops at the Store Door: Completing the Single Customer View
A single customer view unifies online and in-store data in one profile. Most retail CRMs see only the online half. How to complete it.
Fleet e-invoicing: compliant invoices at the pump, not the counter
Fleet e-invoicing issues a compliant, VAT-deductible invoice at the point of payment, not the counter, so business drivers can reclaim fuel and VAT
Fuel Is the Loss-Leader. The Shop Is the Business: Fuel-to-Shop Conversion, From Anonymous Fill-Up to Margin
Fuel-to-shop conversion is where forecourts earn. Identify customers at the receipt to turn anonymous fill-ups into higher-margin shop baskets.
Why Your Store’s Wi-Fi Isn’t the Answer – And How to Actually Collect Customer Data In-Store
Let’s face it: asking customers to connect to your store’s Wi-Fi in 2025 is a bit like handing them a paper map instead of Google Maps. It might technically work, but no one wants to deal with it.The truth is, most customers don’t want to fiddle with Wi-Fi logins while they’re trying to buy toothpaste, a jacket, […]
Customer Engagement Metrics in Retail: What to Track and Why
Every retailer knows the frustration of loyal customers suddenly stop returning, abandoned carts pile up, and marketing campaigns that once drove engagement no longer seem to work. Meanwhile, a competitor with a similar product lineup is thriving. What’s the difference? Engagement. Customer engagement is no longer a “nice to have” it’s the heartbeat of retail […]
Scaling Referrals for Enterprise Retailers with Smart Technology
Let’s talk about something we all know but rarely get right: customer referrals. Think about the last time you bought something because a friend recommended it. Chances are, you trusted that recommendation more than any flashy ad campaign. It’s no secret that these word-of-mouth customers typically stick around longer and spend more. But here’s the […]
What is CLV in retail?
While tracking daily sales is needed, there’s another metric that deserves equal attention on your dashboard: Customer Lifetime Value (CLV). This powerful metric complements your short-term sales data by revealing the total economic contribution a customer will make throughout your entire relationship. It’s the difference between seeing just today’s purchase and understanding tomorrow’s potential. In […]
How to Improve Customer Service in Retail with Digital Receipts
Improving customer service in retail is such a vital part of the entire customer experience. It doesn’t just encapsulate dealing with issues that arise but also making sure that customers can find what they need, feel informed about their choices and offer that “extra mile” service that we all seek to find or provide. Brands […]
How to Get More Offline Customers Into Referral Programmes Using Digital Receipts
Despite the growing popularity of online shopping, 77% of customers still prefer to shop offline. This statistic highlights a huge opportunity for businesses: offline customers represent a largely untapped pool for Referral Programmes. If you’re already leveraging referral marketing with platforms like Soreto to grow your customer base, the key question becomes: How can you […]
